On the Eleventh Day of Christmas

It’s no secret that our family loves TOMS shoes. Our entry way is filled with Classics, Botas, and Wedges.

For our generation, TOMS seem to be a household brand and their One for One model is no longer a new concept. However, the newest TOMS development is fresh and exciting. Their addition of sunglasses with a unique color design is fun and meaningful. And of course, for every pair someone buys, they provide sight for someone in need. This can be through prescription glasses, medical treatment, or surgery.

But we’re not here to talk about shoes or sunglasses. We’re actually here to feature Blake Mycoskie’s (founder of TOMS) new book, Start Something that Matters. I read this book when it first came out because I wanted to read stories about when TOMS first started and also to be inspired by such a great story. The book doesn’t stop with the TOMS story. Blake gives advice to readers on why and how to do something that has purpose and meaning, using examples from many other companies. The tips are for any existing company, startup business, non-profit, etc.

Funny stories such as how his roommates bedrooms served as the “office” and “warehouse” and how retail partners would ask when/how they could finally meet “Tom” make the book very entertaining. At the same time, Blake gives expertise on topics such as facing your fears, the importance of telling your story, and how to be resourceful without resources.

So with that, we definitely recommend this book to any entrepreneur, leader, manager, or college student trying to implement generosity into their business model. TOMS is a proven model showing that you can make money (a living) and help people at the same time. And in true TOMS fashion, with every book purchase, a new book will be provided to a child in need.

Today we are excited to be giving away a brand new copy of the book, START SOMETHING THAT MATTERS, by Blake Mycoskie.

Here’s how to Enter. An entry for every action.

1. Leave a Comment, tell us what your favorite TOMS product is.

2. Share this on your Facebook profile (suggestion below)
12 days of Christmas! Day 11 giveaway from TOMS http://wp.me/pNXTN-pf

3. Like TOMS on Facebook and follow them on Twitter@TOMS (if you don’t already)

4.  Tweet this! (copy and paste below)
12 days of Christmas! Day 11 giveaway from @TOMS — http://wp.me/pNXTN-pf  #aroadhome

 Can’t wait to announce the winner tomorrow morning!

About the author


Erica is an advocate for simplicity, family time, making a cozy home and loving others well. She is the community coordinator for One Orphan, the orphan care ministry of America World Adoption Association. Erica and Calvin have four young children; Elliott, Charlotte, Lola and Liam. They currently reside in Nashville, TN.


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